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Clare Bowditch

Role: Design, Illustration | Year: 2010 | Client: Universal Music | Agency: Reactive

Creating a fun campaign for an album launch

For the release of Clare Bowditch's new album 'Modern Day Addiction', we created a slot machine styled banner ads that highlights all the modern addictions - e.g. cigarettes, coffee and mobile phones. The concept is that if you can get all 3 of Clare's CDs on the slot machine, then you can actually win a free single download from her new album!