Role: Branding, IA, Design | Year: 2013 - 2014 | Agency: Capture
I was approached by Capture, a boutique digital agency based in Surry Hills to work their company rebrand and website redesign. I developed a new logo, colour palette and brand styleguide. As part of the rebrand, I created collaterals for in-house use, which included business cards, A4 letterheads, HTML email signatures, Word document templates, PowerPoint and Keynote presentation slides.
Once the rebrand was finalised, I began working on the website wireframes then progressed onto the visual concepts. The main objective of the site is to showcase all of Capture’s latest projects. Each case study has its own bespoke layout and is brought to life using large illustrations, photography and actual screenshots from the project. It also features the step-by-step process how the client’s brief was addressed, how problems were solved along the way, and the final results of the project.